This DNA tree indicates the characteristics of RCEF.
The trunk represents our dual focus on family firms and entrepreneurship. The leaves symbolize our specific areas of expertise and our belief in the value of pluralism and interdisciplinarity. The roots embody our groundedness in real-life practice and our aim to create impactful rigorous knowledge.
Why our dual focus on family firms and entrepreneurship? First, family firms are the backbone of our global economy: 90% of all companies world-wide are family businesses employing more than 50% of the workforce. Second, entrepreneurship makes the focus wider. But both topics are indissolubly connected. Combining the two foci produces fertile ground to make a difference that counts.
Our areas of expertise, which are represented in the leaves: