Our logo specifies the main research focus areas of RCEF.
The core represents our dual focus on family firms and entrepreneurship. The triangles symbolize our specific areas of expertise and our belief in the value of pluralism and interdisciplinarity. We strongly believe in groundedness in real-life practice and we aim to create impactful rigorous knowledge.
Why our dual focus on family firms and entrepreneurship? First, family firms are the backbone of our global economy: 90% of all companies world-wide are family businesses employing more than 50% of the workforce. Second, entrepreneurship makes the focus wider. But both topics are indissolubly connected. Combining the two foci produces fertile ground to make a difference that counts.
Our areas of expertise, which are represented in the triangles: