Whether facing a journalist, a policymaker, a grant jury or an audience, storytelling helps you connect with your audience. This workshop, by Critical Narratives, puts participants to work with the tools of storytelling, encouraging them to break out of the academic paradigm and think of their work more creatively.

By analysing various examples of creative academic dissemination (including video, podcast, graphic novel, performance lecture), we will see how storytelling elements are applied and discuss what makes them work (or not). Participants will look for an effective story within their research and explore which medium and style are best to reach their audience.


  • intro storytelling
  • examples of successful valorisation across a range of different media
  • exploring the storytelling potential of your own research
  • identifying your audience and media

Learning outcomes

After having attended this workshop, participants ...

  • understand benefits of different media,
  • have identified their audience and ideal communication medium,
  • have defined the ideal storytelling medium for their research,
  • are able to clearly identify their communication needs and the narrative potential of their work.
    A worksheet is included to help draft a communication plan that can make their work resonate with the audience(s) of their choice.


An important part of preparing for any further professional step is becoming (more) aware of the competences you have developed and/or want to develop. In the current workshop, the following competences from the UHasselt competency overview are actively dealt with:

  • interpersonal competences:
    • presentation skills
    • stakeholder awareness
    • persuasion
    • oral & written communication
  • academic research competences:
    • valorisation
  • intellectual competences:
    • creativity


For whom?

  • PhD students & postdocs who want to reach a larger/broader audience
  • 20 places available (in case of digital organisation, this will be lowered to 15)

When and where?

  • September 27, 2021 - 9:00-12:00
  • campus Hasselt, Old Prison, green room (OG-B1.1Gr)


  • Registration is closed since August 31, 2021.
  • As places are limited, registering does not automatically imply that you will be able to participate. You will be notified by email in due time.
  • Please cancel your registration at least one week in advance in case you cannot make it (cf. cancellation & no-show policy).

Acknowledged as?

  • DS BSH: category 'research management & communication skills' - workshop on general communication skills
  • DS HLS: category 'transferable skills' - half of a transferable skills course
  • DS ST: category 'scientific & generic communication' - course about scientific or generic communication